LONGBRANCH
WHISKEY

ILLUSTRATION

イラスト

SKETCHBOOK

スケッチブック

2020

年

PROJECT SPECS

プロジェクト概要

Client
-

Project
-

Longbranch
Whiskey

Studio
-

Product
-

Wild Turkey Bourbon
Longbranch Whiskey

Category
-

Tools
-

Blender 3D
Adobe Photoshop
Adobe After Effects

Year
-

2020

THE ART OF DISTILLATION

I had the great pleasure to work with Frostmotion on the latest Wild Turkey Bourbon campaign featuring their very special Longbranch Whiskey co-created by Matthew McConaughey himself.

The big challenge here was to internalize the unique nature of Mr. McConaughey and his rough sketchbook style and recreate the same look and feel with my own line.

Additionally, I animated several sequences of transitions between key illustrations for the official Longbranch Instagram page. 

ANIMATION

アニメーション

01

"WHEN YOUR IMAGINATION IS YOUR COMPASS IT MIGHT POINT YOU TO SOME REALLY TASTY KENTUCKY STRAIGHT BOURBON."

___

02

"A KENTUCKY STRAIGHT BOURBON AGED FOR 8 YEAR AND REFINED WITH TEXAS MESQUITE. SMOKEY. SWEET. FOREVER WONDERING."

___

03

"WE FOUND SOME TEXAS MESQUITE AND ADDED SOME HEAT. THEN USED IT TO REFINE OUR 8-YEAR-OLD JUICE. NEAT."

___

ILLUSTRATION

イラスト

-

|

|

PRJ-LB-WHISKEY
IMG-SQ-01

|

Preproduction Illustrations
Sample Bottles > Compass > Barrel

|

-

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PRJ-LB-WHISKEY
IMG-SQ-02

|

Preproduction Illustrations
Barrel Transition > Kentucky To Texas > Mesquite Fire

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-

|

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PRJ-LB-WHISKEY
IMG-SQ-03

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Preproduction Illustrations
Matthew McConaughey + Longbranch Bottle

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Copyright

Ramón Springer
© 2024